From the Heart of Graduate Studies to the Future of Business: The Emirates International University Discusses an Innovative Vision for Developing Organizational Performance in Pharmaceutical Companies in Sana'a
University Media
In an academic scene reflecting the growing scientific movement and increasing interest in issues of institutional and administrative development, the Emirates International University witnessed the discussion of a high-quality master's thesis proposal entitled: “The Role of Strategic Innovation in Improving Organizational Performance – A Field Study on a Sample of Pharmaceutical Companies in Sana'a.” The thesis was submitted as part of the requirements for obtaining a Master of Business Administration degree from the Deanship of Graduate Studies and Scientific Research.
The study was presented by researcher Ahmed Fadhl Awass, under the supervision of Dr. Mohammed Abdullah Sarhan Al-Kahali, Associate Professor of Business Administration at the International University. This aligns with an academic approach that keeps pace with modern transformations in the business environment and focuses on producing applied scientific research related to the needs of the local market and current economic challenges.
The discussion committee comprised a distinguished academic panel, including Dr. Ahmed Al-Badani, Vice President of the University; Dr. Abdullah Al-Qurashi, Dean of Graduate Studies; Dr. Jabr Al-Sunbani, Head of the Business Administration Department; Dr. Fahmi Al-Daqqafi, Head of the Accounting and Finance and Banking Departments at the College of Administrative Sciences; Dr. Mohammed Al-Rahbi, Academic Advisor; and Professor Dr. Abdo Al-Amri, External Examiner. This panel clearly underscored the high academic standards the university is committed to providing in its graduate programs.
The study addressed the importance of organizational performance as one of the most prominent modern indicators of an organization's success in achieving its strategic objectives, particularly within a rapidly changing and highly competitive global environment. It focused on the complementary relationship between strategic innovation, improved operational efficiency, enhanced service quality, increased customer satisfaction, and enhanced organizational resilience and sustainability.
The study also highlighted the reality of pharmaceutical companies in Sana'a, the capital, as a vital sector directly linked to the health sector. It addressed the operational and administrative challenges these companies face, requiring the adoption of modern approaches to thinking, planning, and management to enhance their efficiency and competitiveness.
This thesis is part of a series of high-quality scientific outputs that underscore the advanced standing of the university's postgraduate programs. These programs embrace contemporary research topics related to institutional and economic development issues, contributing to the development of scientific and research personnel capable of making a difference in diverse work environments.
Through its colleges and academic programs, the Emirates International University continues to solidify its position as a leading educational institution. It combines academic excellence with practical engagement with societal issues and labor market needs, fostering a stimulating learning environment that encourages creativity, research, and innovation. This results in scientific outputs that contribute to building a more efficient and sustainable future.
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