The Emirates International University Launches a Specialized Training Course in Medical Equipment Marketing as Part of its Summer Program
University Media
The University's Secretary-General, Dr. Fouad Ismail Hanash, accompanied by the Dean of the College of Engineering, Dr. Ibrahim Farea; Dr. Sharaf Al Hamdi, Dean of the Center for Development and Quality Assurance; Dr. Ahmed Yafaa, Head of the Interior Design Department; Dr. Malik Al Jabri, Faculty Member; and Engineer Fathi Salman, Center Manager, inaugurated the specialized training course in medical equipment marketing on Monday. The course is being implemented by the Training and Qualification Center at the Emirates International University. The course is part of the "First Package" summer training program, which aims to enhance the skills of university students and connect them to the needs of the labor market.
Participating students will complete 40 training hours, divided into two training groups to ensure maximum interaction and practical application.
The course aims to introduce students to the basics of medical equipment marketing, market analysis strategies, communication and persuasion skills, understanding customer needs in the medical sector, and practical applications in promotion, pricing, and negotiation, ensuring they are qualified to work efficiently in this vital field.
During the launch, Secretary-General Dr. Fouad Ismail Hanash pointed out that this course falls within the framework of the university's vision to enhance the practical and skill-based aspects of its students, preparing them to enter the job market with distinction. He emphasized the keenness to ensure that the training is targeted and practical, so that students can directly benefit from it and translate it into real opportunities in the future, especially in vital sectors such as medicine and marketing.
The Secretary-General emphasized that the university continues to expand its training programs and create professional and academic partnerships that contribute to raising the efficiency of its students and giving them a competitive advantage in the local and international job market.
It is worth noting that the summer program includes a number of specialized training courses that were launched last week and this week, in various fields related to the university's specializations and its orientation towards leadership and academic and professional excellence.
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